Headquartered in the United States, with regional representation in Brazil and Singapore, ICMEC brings together an extensive network of private and public sector partners to respond to global issues with tailored solutions – all dedicated to protecting children from going missing, being abducted, sexually abused or exploited. As an international non-governmental organization (NGO), and together with our partners, we identify gaps in the international community’s ability to protect its children and expertly assemble the people, resources, and tools needed to fill those gaps. To realize our vision, we advocate for improved protections, provide the necessary tools and training to those on the front lines of child protection, and collaborate with strategic partners to find solutions that protect children.

ICMEC seeks talented and qualified candidates as Digital Marketing Associate. As part of the organization’s Strategic Advancement team, the Digital Marketing Associate will be responsible for developing a wide breadth of digital experiences as we seek to scale and accelerate our impact. You will be directly responsible for the execution and management of digital, social, and email engagement, search engine optimization, and campaign performance reporting.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Work closely with the Global Marketing Director and SVP of Strategic Advancement to execute digital marketing strategies to increase brand awareness, issue awareness, and donor support
  • Develop and execute social media strategies to increase our engagement and influence including content planning, creative and content development, and results reporting
  • Create and track digital ad campaigns on platforms including google ads, social media networks, or DSPs
  • Execute email marketing campaigns and newsletters on Constant Contact, Mail Chimp, or similar platform including content development, audience selection, and results tracking
  • Manage updates to web properties hosted on WordPress
  • Develop compelling multi-channel campaigns in support of our annual gala, training programs, publications, or other program initiatives
  • Measure and report performance of all digital campaigns
  • Keep up-to-date on emerging trends and technologies to improve our digital presence and influence
  • Conform with and abide by all regulations, policies, work procedures, and instructions
  • Perform other duties as assigned

EDUCATION AND EXPERIENCE:

  • A passion for mission-driven work
  • A degree in marketing, communications, or other relevant subjects
  • 3-5 years of relevant marketing, communications, or fundraising experience
  • Demonstrable experience leading and managing SEO/SEM, email, social media, and display campaigns
  • Solid knowledge of analytics and ad-serving tools including Google Analytics and Facebook business manager
  • Experience executing email marketing campaigns through platforms like Constant Contact, Mail Chimp, Hubspot, or similar
  • Experience in content planning and execution including content creation, analysis, and optimization

KNOWLEDGE, SKILLS, AND ABILITIES:

  • Excellent written and verbal communications skills
  • Sharp eye for detail
  • Ability to manage multiple projects simultaneously without direct supervisions
  • Bilingual candidates encouraged to apply